The Virginia Department of Motor Vehicles revoked a local resident’s license plate that displayed “EATTHE” on a Kids First license plate. The license plate read “Eat the kids first,” which was meant as a joke, but was considered “offensive” by the DMV.
The owner first posted his side of the story on Reddit.com. He applied for and was issued the plate in July 2007 and was ordered to return the plates to the DMV in April 2009 because it advocated cannibalism and sexual activity with children. He wrote a letter stating that his plates were not meant to be offensive, merely humorous.

Jon Cherry is a Director of leading personalised number plate dealer Regplates.com. Jon has over 25 years industry experience handling some of the most expensive plates ever sold with many high profile and celebrity clients. Active since 1991 in the number plate industry, Jon is currently Chairman of the Cherished Numbers Guild, a trade body representing number plate dealers in the UK. Jon has written many articles on the industry and insight into the future of numberplates and the market as a whole.