For an extra $30 minimum donation per year (plus a one-time fee of $10 the first year for plate transfer) you can display one of the plates and show you care about Minnesota’s natural resources. Every dollar generated through the sales is matched with private donations of cash or land. The money goes to the Reinvest in Minnesota Critical Habitat Program. It will be used to preserve key wildlife habitat like wetlands, prairies and forests. Revenue generated by the plates (more than $25 million) has helped buy over 10,000 acres of critical habitat open to the public for hunting, hiking or wildlife-watching.
Last month the DNR and The Trust for Public Land announced the purchase of 200 acres on Dead Lake near Perham in Ottertail County. Dead Lake is the state’s largest natural environment lake at 8,000 acres. The 200-acre purchase was added to the existing Dead Lake Wildlife Management Area (WMA) for 875 acres consisting of miles of shoreline and adjacent uplands.

Jon Cherry is a Director of leading personalised number plate dealer Regplates.com. Jon has over 25 years industry experience handling some of the most expensive plates ever sold with many high profile and celebrity clients. Active since 1991 in the number plate industry, Jon is currently Chairman of the Cherished Numbers Guild, a trade body representing number plate dealers in the UK. Jon has written many articles on the industry and insight into the future of numberplates and the market as a whole.