Swiss Number Plate Auction Record Breaker
Reg Plates ArticleSwiss Number Plate Auction Record Breaker
Would you pay CHF150,000 ($148,000) for a number plate? A bidder made the record offer for “VS 1” on Tuesday – still three weeks before the auction ends, so the record could rise further.
Very Special? Vain Show-off? Victoria’s Secret? In fact, the VS represents canton Valais. Swiss vehicle registration plates comprise a two-letter code for the canton followed by up to six digits. The plate on the back of the vehicle also shows small shields representing the flags of Switzerland and the canton.
Until now, the Swiss record was CHF135,000 for “SG 1”, bought by a driver presumably from canton St Gallen.
Valais began the month-long auction of sought-after number plates last week. In future, the plan is to auction 60 car plates and 36 motorbike plates a year. Over the next decade, the canton expects the auctions to generate around CHF1 million, which will go towards the cantonal structural deficit.
Although CHF150,000 might seem a lot for a number plate, it’s small change compared with the world record of 52.2 million dirhams (CHF14.4 million) paid by an Emirati businessman in 2008 for the minimalist “1”.
The process of getting personalised number plates can be confusing for people, especially those doing it for the first time. However, the amount of interest and value these letters and numbers displayed on a plate have gained in the recent years is hard to ignore.
The prices thrown around for personalised number places will make your head spin. It is at this juncture that one realizes that private Reg plates are of huge importance to many car owners, as they are more than just a combination of numbers and letters.
Most of them see personalised number plates as an accessory to the car and a rather interesting investment opportunity rather than just an item of identification.
This explains the huge amounts of money that car owners are willing to part with just to get that combination on their car. Even at auctions buyers are known to engage in supremacy battles that lead to the skyrocketing of the prices of Regplates.
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