Dubai Business Number Plate Buyer Shells Out For Matching Mobile Number
Remember how Indian businessman and Dubai expat Balwinder Sahani spent Dhs33 million for the D 5 reg number plate last year? Well, he’s now spent Dhs4.25 million on a mobile phone number.
That’s right, Sahani spent more than Dhs4 million to nab the number at an auction at the Grand Hyatt on Saturday.
What is the number 058-8888888. Ironically, it’s unlikely that Sahani will be able to actually use the number.
“I can never use this number. I got it in my hands at 8.30pm today and till now, within just 2 hours, I’ve received 1,000 calls,” the owner of RSG International told the Khaleej Times.
Think this is a huge waste of money? Well, hold that thought, as it turns out all money spent by Sahani at the auction will go to charity (with du being a semi-government company).
It seems Sahwani is a bit of a profesh’ collector, as he told Gulf News last year when he bought the famous D 5 number plate (which now adorns a Rolls Royce): “I like collecting unique number plates and I am proud to have got this number. I like number nine and D 5 adds up to nine, so I went for it.”
He also spent Dhs25 million on a O9 plate in 2015. “I have collected 10 number plates so far and I am looking forward to having more. It’s a passion.”
The UK in particular has a relationship with personalised number plates. According to estimates by the DVLA (Driver and Vehicle Licensing Agency), the UK reported an excess of two billion pounds in tax revenue from tax auctions over the past 25 years. As they are keen to state, an expression of interest in a particular plate by three people or more is enough to push the price of that Reg plate through the roof. It has also been documented that the buyers let their hearts take control of their heads when they bid for these plates.
Personalised number plate auctions are constantly rewriting the record books with regard to the highest price paid for a plate. The record currently stands at £518,000 which is quite impressive. The prices of these Regplates does not seem to be slowing down either.
Of particular interest is the recent auction of the highly-hyped 250 C Reg plate which sold for £21,500. This is a clear indication that the expectations for the prices of personalised number plates will continue to increase.
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