A mucky-minded motorist has been refused the number plate of his dreams after being told FCKU2MF is too offensive. The Swedish Transport Agency disappointed a man from Stockholm by giving the thumbs down to the risqué registration. The Transportstyrelsen group said the request was rejected as guidelines stipulate that car plates should not be formed in a way that could cause upset to other drivers.
According to The Local, other combinations, spelling out Beetle, HEINEKN, Come On, My BMW, Gestapo and Sexyboy, have also previously been turned down by the group. The rules also state that registrations must not encroach on established trademarks.

Jon Cherry is a Director of leading personalised number plate dealer Regplates.com. Jon has over 25 years industry experience handling some of the most expensive plates ever sold with many high profile and celebrity clients. Active since 1991 in the number plate industry, Jon is currently Chairman of the Cherished Numbers Guild, a trade body representing number plate dealers in the UK. Jon has written many articles on the industry and insight into the future of numberplates and the market as a whole.