Personalised Number Plate Information

NUMBER PLATES:

A Swede with a passion for offensive number plates has failed in his cause yet again, after transport authorities denied two of his latest attempts to create 'offensive' personalised plate combinations.

The man, from Varberg in southern Sweden, gained some media attention last year when he attempted to register a personal licence plate reading "3JOH22A".

The Swedish Transport Agency (Transportstyrelsen) rejected the licence plate request on the grounds of it being offensive, the reason for which is made clear when the combination is reflected in a mirror.

The same man has now made two further attempts to change his plate to "8UTT5EX" and "X32TTU8" respectively, but they were also denied, as they too could be considered offensive.

If not immediately obvious, the explanation for rejecting the latter combination is once again made clear when a mirror is introduced to the equation.

"We get a lot of requests and some of them are very subtle. Many see it as a sport to try and get a word through. This one was quite easy to reject," Eva Isaksen from the Swedish Transport Agency told public broadcaster SVT.

The Transport Agency's rules state that a personalised number plate ”may not be designed if it causes offence or harm to anyone else," including allusions to alcohol, drugs, sex, swearwords, religion or criminality.

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It was 1980 when legislation was passed to allow Illinois drivers to order vanity and personalized license plates. As defined then, vanity plates contained up to six letters or the numbers 1 to 999. Personalized plates had a combination of desired letters and numbers. In the very first year, 24,000 state residents decided they wanted to pay extra to show off their vanity to fellow motorists.

Drivers were displaying personalized plates long before 1980 however.

There was no law that he could find before 1980 authorizing such plates. Instead, he figures it likely was a typical case of not what you knew being important, but who you knew.

There’s no question, however, that it was 1907 when the Motor Vehicle Act, which required motorists to register with the secretary of state’s office, became law. For a one-time $2 fee per vehicle, motorists received a round aluminum disk with a registration number to affix to their vehicles. (Drivers had to furnish their own plates until 1911. The disks were dropped in 1917.) From July 1, 1907, to June 30, 1909, the state registered 20,224 vehicles. Sidney S. Gorham, of LaGrange, was issued license plate number 1.

As you might guess, that “one-time fee” didn’t last long. Probably realizing they had a cash cow on their hands, the state began charging an annual fee in 1909 and re-registered all vehicles.

More interesting plate trivia: In 1912, front plates were perforated so more air could flow through a car’s radiator. Aluminum license plates were issued for the first time in 1950. The slogan “Land of Lincoln” debuted in 1954, although a requirement for showing Lincoln’s image was dropped because it was deemed impractical at the time.

Purple and white plates were issued in 1964 to honor both McKendree College and Rockford College (as they were known then). In 1966, for the first time in 30 years, fees were increased 50 cents to pay for a new reflective coating. In 1977, drivers were able to complain about lousy photos on their licenses for the first time. The discontinuation of annual plates in 1979 ended a 67-year run, the longest in the United States. In 1985, all vehicles were charged the same fee ($48) rather than one based on horsepower.

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