![\"Personalised](\"http:\/\/www.regplates.com\/blog\/wp-content\/uploads\/2012\/01\/ros-13e-cherished-number.gif\" "\\"Personalised")
<\/a><\/p>\nDispensing with fancy graphics and multiple layers of color, Washington State University unveiled a simple red number plate with white lettering and the WSU Cougar logo on the right side.<\/p>\n
The personalised number plate went on sale Monday.<\/p>\n
“We wanted to be distinctive, to really stand out,” said WSU spokesman Darin Watkins.<\/p>\n
The University of Washington is the bigger, older school, but WSU sells more than double the number of plates of its cross-state rival. Last year, Cougs bought 14,309 WSU specialty plates, generating about $350,000 in college scholarship money.<\/p>\n
“They are by far the most popular specialty plate in the state,” said Department of Licensing spokesman Brad Benfield.<\/p>\n
The UW isn’t even the second-most popular plate. No. 2 in popularity is the Law Enforcement Memorial, which raises money for the Olympia memorial to law-enforcement officers who lost their lives in the line of duty. Last year, 9,866 of those plates were sold, Benfield said.<\/p>\n
The UW comes in third, with 7,047 plates sold last year. Its design includes a purple W over a gold field, and a gray graphic of the UW’s seal.<\/p>\n
It took nearly two years for WSU to win approval for the all-crimson license plate. The Licensing Department scrutinized the solid color carefully because license plates are the most reflective part of an automobile, and on a dark road they can be an essential piece of safety equipment, Benfield said.<\/p>\n","protected":false},"excerpt":{"rendered":"
The most popular personalised car number plate in Washington just went crimson. Dispensing with fancy graphics and multiple layers of color, Washington State University unveiled a simple red number plate with white lettering and the WSU Cougar logo on the<\/p>\n